Web Site Advertising

Web site advertising is a highly lucrative business that is constantly growing as the World Wide Web covers the earth. Since so many people still haven't begun using the Internet, the possibilities for making money with Web advertising are practically limitless. Right now, the ads on this website help pay for its maintenance and put food on its publishers' tables. Then there are Web giants like Google that make almost all of their billions of dollars annually from advertising on the Web.

Placing an appropriate amount of ads on your website and making sure they are relevant can be easy and very inexpensive. With good advertising, website visits - and profits - can go way up. Look at Google's AdSense or Yahoo!'s Search Marketing and you'll see how easy it can be to get your website advertised in search results pages for major search engines. Although that will cost you a little money, it will probably be worth it because of all the fresh, new traffic visiting your site.

You can also place ads from sites such as Google or Yahoo! on your own website and get paid by the advertisers. A simple website can make many times more money from advertising than it costs to maintain. Ads can be unobtrusive and electronically tailored to match the content on your website, to encourage visitors to follow your ads and help them find products or services that interest them.

How much does web advertising cost? Normally only a few cents every time someone actually clicks on one of your ads, but sometimes as much as several dollars or more. The more popular a topic is, the more it will cost to advertise, since there will be more advertisers competing for highly visible positions on many web pages. But with the almost universal accessibility and increasing popularity of the World Wide web, responsible Web advertising can help your website gain many more visitors.